MarketPlace-Mail.com knows that costs for direct mail advertising -- including design, printing, mailing and especially postage -- can mount up quickly. When you want to make your budget, you need to know the size of the check you will need to write.
MarketPlace-Mail.com recognizes that mail marketing can be expensive. Yes, it can be very profitable -- but it still requires an upfront investment.
MarketPlace-Mail.com gives quotes and prices in simple terms. We have looked at our competitors' pricing sheets and wondered what they were charging for. If we didn't understand it, how could their clients?
Our address includes all the elements for a complete address. We have seen some lettershops charge per line and then tack on additional charges for applying a barcode, putting the letters into a tray and then taking them to the post office. Each element is pennies and fraction of pennies -- but it more than we charge! Then a fuel surcharge! They make it impossible to compare apples-to-apples.
Data preparation is another area where our competitors pad their bills. Yes, it does require time to input your mailing list, then run CASS and DPV certification (don't ask!) and put it in presort order. MarketPlace-Mail.com charges a flat fee for this while our competitors often base the pricing on the number of records.
As with anything else, the higher the quantity, the lower the price. It's the same in the mailing and printing business. Time is money. It takes us time to set up the machines whether it's a small mail from Raleigh, North Carolina -- or a big mailing from New York, NY.
No matter how you slice and dice it, usually the number one cost in doing a direct mail campaign is postage. We strive to get you the lowest possible postage on all your mailings -- and will work with you on saving money.
When you do a mailing project with MarketPlace-Mail.com we ask for a separate check made out to "Postmaster."
There are several reasons for this. One, it will be easier for you to track your expenses. There is no doubt when you make out a check to "Postmaster" that it is for a mailing job.
Another reason is that, if we put it on the invoice, we have to pay sales tax on it! That's the law in North Carolina. Unfortunately, we found that out the hard way several years ago when the NC Department of Revenue decided to do a sales tax audit on us. Trust us, you do not want that happening to you.
We also provide our clients with completed postage statements from the Post Office confirming when the mail was delivered, the number of pieces mailed and the postage amount. No secrets. We know of a mail house who does not do this and has faced several lawsuits. Yes, you may get an initial lower price, but if everything that you printed -- and wanted mailed -- is not taken to the post office, you are wasting your money.
We have been in business for over 20 year delivering results ON TIME and ON BUDGET. We cherish our reputation for integrity. We are a small business and the only we can survive -- and even thrive -- is to under promise and over deliver.
By knowing postal regulations, we help insure that your next campaign will "Go Postal for Profit!" Steven Rosenberg, author of Go Postal for Profit, operates MarketPlace-Mail.com in Raleigh NC. offers turnkey mail marketing solutions from concept to mailbox. We cost-effectively handle your design, print and mail projects.
Contact us at 919-848-4332, info@marketplace-mail.com or fill out the form.